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How To Choose the Suitable OEM/ODM/OBM Model for Small Household Appliances for Oneself?

Release time: 2024-05-11Viewed:

How To Choose the Suitable OEM/ODM/OBM Model for Small Household Appliances for Oneself?(pic1)


Choosing the suitable OEM/ODM/OBM model for small household appliances can consider the following several aspects:


OEM model:


Resources and focus: If one's own resources are limited, especially the production facilities and manpower are insufficient, and hopes to focus on market expansion and brand operation, choosing OEM can draw on the external professional production force.

Cost consideration: If there is a high requirement for cost control, the OEM model may have a cost advantage in large-scale production.


ODM model:


R & D ability: When one's own R & D strength is weak, but desires to have certain innovation and differentiation in products, ODM can utilize the design resources of the manufacturer.

Time efficiency: If one wants to quickly launch new products to adapt to market changes, ODM can shorten the product development cycle.


OBM model:


Long-term strategy: If there is a long-term brand development plan and hopes to establish a unique brand image and market position, OBM is a better choice.

Demand for control power: If one hopes to have absolute control over the entire process from design to sales of the product, OBM can meet this demand.

Funds and strength: It is necessary to have sufficient funds, technology and management ability to support the operation of the entire industrial chain.


In addition, the following points also need to be considered:


    The reputation, production capacity and quality control level of the cooperative manufacturer.

    Market demand and competitive situation, which model is more conducive to meeting the market and standing out.

    One's own risk tolerance ability, and different models face different risks.

    The difficulty of communication and coordination with the cooperative party to ensure smooth cooperation. Finally, make a wise choice after weighing the pros and cons according to one's own specific situation and goals.


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